Swiss sportswear brand On and the Italian Athletics Federation FIDAL have officially unveiled the Azzurri national team kit, marking a major milestone in their multi-year partnership. The collaboration unites Swiss innovation with Italys storied athletic heritage, equipping the national team with cutting-edge technology for the highest levels of international competition. The immediate goal of this partnership is to empower Italys athletes to win today. However, the collaboration goes deeper, driving a shared mission that not only co-develops record-breaking equipment but also extends beyond the track to nurture the next generation of Italian talent and holistically support athletes careers. Our partnership with FIDAL represents a deep commitment to Italian athletic passion and launches a pivotal new chapter for On on the world stage of athletics, said Olivier Bernhard, Co-Founder of On. This is more than a sponsorship; it is a commitment to ignite the next generation of talent and connect with Italys most passionate sporting communities. We are thrilled to welcome On as our new technical partner during such a pivotal era for Italian athletics, said Stefano Mei, President of FIDAL. This collaboration is a perfect fusion of our deep-rooted passion and a brand at the absolute cutting edge of innovation. The new 2026 kit represents a bold aesthetic evolution, blending the Mysterious Beauty design concept with the profound historical weight of Savoy Blue. As the traditional hue of the House of Savoy, the royal dynasty that unified Italy in 1861, this specific shade of blue serves as a powerful national symbol of heritage and unity. Inspired by the bioluminescent light of deep-sea life, a metaphor for the inner resilience athletes summon under pressure, the kit features a signature Warp Dots graphic. These radiant accents allow the historic Savoy Blue to transition into a modern glow, signifying the Azzurri spirit shining brightest when the stakes are highest. The On race kit is a testament to pushing the boundaries of performance. Technical race gear includes high-performance racing singlets and aerodynamic skinsuits featuring laser-cut finishes and ultra-lightweight fabrics to maximize thermoregulation during world-class competition. Every garment has undergone rigorous lab protocols and real-world testing with FIDALs top athletes. Beyond the track, On provides a refined ceremonial and travel collection for official events, podium ceremonies, and travel. The partnership also extends to the entire federation, with official FIDAL staff and volunteers outfitted in a bespoke On collection. As the Official Technical Sponsor, On will be the face of the Azzurri at major international milestones, including the European and World Athletics Championships. The brand will also be present across the Italian athletics landscape, from the prestigious Golden Gala Pietro Mennea to youth championships at the U23, U20, U18, and U16 levels.
