New Balance is making a major push into tennis with its expansive 2026 performance collection, bringing the same apparel and footwear worn by its roster of professional athletes directly to consumers. The head-to-toe range signals the brand’s growing investment in the sport and its ambition to compete with established tennis giants like Nike, adidas, and Wilson.
Worn by the Pros: Coco Gauff, Tommy Paul & More
The collection is headlined by New Balance athletes including Coco Gauff, Tommy Paul, Jordan Thompson, and McCartney Kessler — all of whom will be sporting the gear on tour throughout the 2026 season. The brand has confirmed that Gauff will receive custom tournament kits for both Roland Garros and Wimbledon later this year, giving fans a first-hand look at the collection at the sport’s biggest stages.
Design Philosophy: Modernizing Classic Tennis Aesthetics
From a design standpoint, New Balance looked to modernize classic tennis aesthetics while maintaining the sport’s traditional DNA. Familiar elements such as pleated skirts, polos, and collars remain throughout the collection, though they’ve been updated with more contemporary cuts, bonded finishes, and performance-focused fabric construction.
The men’s collection focuses heavily on lightweight performance and breathability, utilizing moisture-wicking materials and COOLMAX® fibers designed to keep players cool during competition. Key pieces include Tournament Tops, Polos, Shorts, and Graphic Tees, with retail pricing ranging from $40 to $70.
Women’s Line: The Tournament Skort & Beyond
On the women’s side, New Balance introduced a new Tournament Skort featuring a stretch-knit waistband with Bemis EverFit™ bonded adhesive for added support without extra bulk. Matching tanks, novelty tops, polos, and practice apparel round out the collection, offering a complete on-court wardrobe.
Footwear Lineup: Coco CG2, Fresh Foam X & More
The apparel is paired with coordinated footwear releases across New Balance’s tennis lineup, including the Coco CG2, Coco Delray, Fresh Foam X CT-Rally v2, and FuelCell 996v6. Each tournament collection arrives in colorways tailored to the season’s major events — from Deep End and Medusa Green palettes for Madrid and Rome to traditional Wimbledon-ready whites accented by subtle hits of Deep End and Black.
Availability & Pricing
Footwear from the collection became available on April 1, while apparel launched globally on May 19 through NewBalance.com and select retailers. With accessible price points starting at $40 for tops and tees, the collection is positioned to appeal to both competitive players and casual fans looking to bring tennis style into their everyday wardrobe.
Why It Matters
New Balance‡2026 tennis collection represents one of the brand’s most comprehensive entries into the sportswear market. With a Grand Slam champion in Coco Gauff as its flagship athlete and a full head-to-toe offering that competes on both performance and style, New Balance is positioning itself as a serious contender in the tennis apparel space — a market long dominated by Nike and adidas.
Shop the full New Balance 2026 Tennis Collection at NewBalance.com and select retailers.